We Work With...
Manufacturing and Distribution, Data Networking ,Oil and Gas,Automation, Construction,Food and Beverage,Service and Repair, Aerospace and Aviation,Agriculture,Communications
LinearIND is a specialized digital agency that is dedicated to helping industrial companies establish a strong online presence. We assist our clients in developing their online content, strategy, and the proper foundations for marketing initiatives in these sectors.
We serve clients in a variety of industrial sectors, including oil and gas, aerospace, manufacturing, distribution, automation, construction, telecommunication, mining, and agriculture. Our services are available to clients in the USA and Canada, and we have offices located in Los Angeles and Vancouver, BC.
What We Do
Brand Strategy
Our industrial clients have achieved great success with our brand strategies, which have helped them identify the essence of their brand and value proposition, and effectively communicate it to their customers.
Content & Video
We create assets that showcase your brand, products, and services. Our team uses compelling content, including words, imagery, graphics, and videos, to provide customers with the information they need to make informed purchase decisions.
Organic Search (SEO)
LinearIND has had incredible success with our search engine optimization services, and SEO is one of the most valuable offerings we provide for our clients.
Website Development
Our team at LinearIND specializes in developing industrial-focused websites that are responsive and designed to accelerate the B2B sales cycle. We have a proven track record of reaching and engaging customers and prospects through our web properties. Additionally, we have experience developing online selling platforms, including Magento, a simple Stripe cart, and hosted Shopify sites.
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Our Blog
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The Lost Link! Are you jeopardizing your potential customers by letting them drift to competitors?
According to Global Spec's 2025 "State of Marketing to Engineers" survey, 66% of industrial buying teams engage exclusively online during purchasing, while fewer than 25% depend on in-person sales calls. Furthermore, 41% of industrial buyers actively seek information on vendor websites, and 37% rely on online technical publications.
This places industrial company resellers at a critical crossroads: a potential customer can easily buy from your competitor instead. Linking directly to your vendors' sites on your own website is a significant risk that could permanently cost you that customer.
Smart industrial clients are taking action. They've established comprehensive, or at least fundamental, product listings with robust branded product information documents in PDF format—all fully optimized for SEO.
Don't let your business be the one left behind.
This places industrial company resellers at a critical crossroads: a potential customer can easily buy from your competitor instead. Linking directly to your vendors' sites on your own website is a significant risk that could permanently cost you that customer.
Smart industrial clients are taking action. They've established comprehensive, or at least fundamental, product listings with robust branded product information documents in PDF format—all fully optimized for SEO.
Don't let your business be the one left behind.
One Client's SEO Success lands a multi-million dollar contract
In 2019, we successfully implemented an intensive Search Engine Optimization (SEO) program for our client's website. This initiative significantly improved our client's product pages' rankings on Google and Bing for specific products.
Out of over 300 search terms, an impressive 75% now rank on the first page, with 45% securing the number 1 or 2 spot, often surpassing the rankings of the suppliers' websites. While our client continues to rely on traditional marketing methods such as brochures, emails, and in-person trade shows, they have yet to deliver as much success as our SEO program. Our program even landed this client a multi-million dollar contract from just one search, showcasing the real benefits of our SEO program.
We've developed a robust monthly SEO program that continuously monitors our clients' and competitors' sites and conducts random search terms A/B testing. Industrial clients may spend substantial marketing budgets building detailed sites, but they must implement SEO strategies to compete effectively.
Out of over 300 search terms, an impressive 75% now rank on the first page, with 45% securing the number 1 or 2 spot, often surpassing the rankings of the suppliers' websites. While our client continues to rely on traditional marketing methods such as brochures, emails, and in-person trade shows, they have yet to deliver as much success as our SEO program. Our program even landed this client a multi-million dollar contract from just one search, showcasing the real benefits of our SEO program.
We've developed a robust monthly SEO program that continuously monitors our clients' and competitors' sites and conducts random search terms A/B testing. Industrial clients may spend substantial marketing budgets building detailed sites, but they must implement SEO strategies to compete effectively.
Why do we do industrial marketing?
As the world continues to transform digitally and businesses are driven by data insights, marketing for B2B industrial companies faces unique challenges. With industry-specific barriers and a constantly evolving digital marketing landscape, it can take time for these companies to keep up while remaining practical. The B2B industrial sector is expected to reach over $20 trillion by 2030, making it crucial for these companies to utilize the right marketing strategies to stay relevant.
In my opinion, a marketer should focus on providing value to their clients by implementing an effective marketing strategy tailored to their specific sector needs. With so much information readily available on-line for non-industrial companies, industrial businesses need a specialized marketer who can provide them with valuable insights and help them execute their marketing plan in a way that drives results. An excellent industrial marketer should be able to understand their client's target audience is different from traditional markets; they need to develop a clear message and identify the most effective channels to reach that audience.
Ultimately, the value of an industrial marketer lies in their ability to help their clients achieve their business goals through strategic and effective marketing.
In my opinion, a marketer should focus on providing value to their clients by implementing an effective marketing strategy tailored to their specific sector needs. With so much information readily available on-line for non-industrial companies, industrial businesses need a specialized marketer who can provide them with valuable insights and help them execute their marketing plan in a way that drives results. An excellent industrial marketer should be able to understand their client's target audience is different from traditional markets; they need to develop a clear message and identify the most effective channels to reach that audience.
Ultimately, the value of an industrial marketer lies in their ability to help their clients achieve their business goals through strategic and effective marketing.
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